The $25 Lip Liner That Our Staff Can't Stop Buying (2024)

The $25 Lip Liner That Our Staff Can't Stop Buying (1)

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Love wearing lipstick but feel like you need a stronger pop of color? Or is your lipstick feathering into lip wrinkles? Adding a lip liner might be the perfect fix. Lip liners are "beneficial for creating a fuller looking pout, keeping lipsticks from feathering outward and creating definition and contrast," says New York City-based celebrity makeup artist Judi Gabbay-Braha.

Wearing a lip liner can also help your lip makeup last longer, says Kelli Anne Sewell, New York-based celebrity makeup artist and founder of Makeup By Kelli Anne. You can lightly powder your lips before and after applying lip liner to help the look stay put better as well, our experts share.

Our Good Housekeeping Institute Beauty Lab has evaluated and tested several lip products over the decades, including lipsticks, lip glosses, both tinted lip balms and untinted lip balms, lip masks, lip oils and more. With the help of Beauty Lab and makeup artist experts, in addition to GH editor favorites, here are our top picks.

1

Best Overall

Charlotte Tilbury Lip Cheat

The $25 Lip Liner That Our Staff Can't Stop Buying (9)

Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (10)Easy to apply
  • The $25 Lip Liner That Our Staff Can't Stop Buying (11)Long-lasting on lips
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (12)Some shades may look too warm on certain skin tones

Not one, not two, but five of our GH staffers and experts consider this Charlotte Tilbury lip liner a go-to. The most commonly recommended shade among our team is the iconic Pillow Talk (a matte pink nude), with the second most-recommended option being Pillow Talk Medium.

GH Commerce Editorial Director Jessica Teich notes that Pillow Talk can sometimes run too orange on her olive skin tone, which is why she opts for the slightly deeper Medium shade. These liners "look natural, are easy to apply and are long-lasting," adds GH analyst Amanda Constantine, who loves to pair Pillow Talk with a nude gloss.

RELATED: Best-Selling Amazon Lip Products

Shades available23

The $25 Lip Liner That Our Staff Can't Stop Buying (13)

GH Beauty Assistant Catharine Malzahn wearing Charlotte Tilbury Lip Cheat in shade Pillow Talk.

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2

Best Value

NYX Professional Makeup Suede Matte Lip Liner

The $25 Lip Liner That Our Staff Can't Stop Buying (14)

Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (15)Good color payoff
  • The $25 Lip Liner That Our Staff Can't Stop Buying (16)Wide range of shades available
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (17)Not as long-lasting as other lip liners

For about the same price as a cup of coffee, you can grab this lip liner from NYX Professional Makeup. A velvety matte formula, Constantine has been using it "for years," calling it her "go-to drugstore lip liner." Though it doesn't have the same long-lasting staying power of others she's used, "it has a nice consistency and solid color payoff," she says. "And for just $5, it's totally worth it." With an impressive 38-shade range, there's a liner for every occasion.

Shades available38

The $25 Lip Liner That Our Staff Can't Stop Buying (18)

GH Analyst Amanda Constantine wearing NYX Professional Makeup Suede Matte Lip Liner in shade London.

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Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (20)Bargain buy
  • The $25 Lip Liner That Our Staff Can't Stop Buying (21)Glides well on lips
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (22)Limited shade range

At just $2 (!), you can buy the entire eight-shade range of these E.L.F. Cosmetics lip liners for less than the cost of one higher-end liner. Known for their high-quality products at affordable price points, E.L.F. Cosmetics does that and more with this liner: "The pigment is beautiful and the glide on these are perfect," says GH Editorial Assistant Adrianna Freedman. "You wouldn't know these are so cheap if you had to use it in a blind test."

Shades available8

The $25 Lip Liner That Our Staff Can't Stop Buying (23)

GH Editorial Assistant Adrianna Freedman wearing E.L.F. Cosmetics Cream Glide Lip Liner in shade Mauve Aside.

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4

Most Long-Lasting

Pat McGrath Labs Permagel Ultra Lip Pencil

The $25 Lip Liner That Our Staff Can't Stop Buying (24)

Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (25)Stays in place all day
  • The $25 Lip Liner That Our Staff Can't Stop Buying (26)Glides easily on lips
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (27)Pricey

If you're looking for a lip liner that won't budge all day long, you've come to the right place. Created by makeup artist Pat McGrath, her eponymous line is known for high color payoff that stays in place all day, and this liner is no different.

"It's not going anywhere — I was so surprised to get out of the shower and see some of this lip liner lingering," one of our editors shares. "I can't believe how long this lasts on my lips." The creamy gel formula glides on easily, and though it's a higher price point, you can trust these liners to perform.

RELATED: Best Lip Stains

Shades available23

The $25 Lip Liner That Our Staff Can't Stop Buying (28)

Malzahn wearing Pat McGrath Labs Permagel Ultra Lip Pencil in shade Nude Venus.

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5

Best Waterproof

Urban Decay 24/7 Glide-On Waterproof Lip Pencil

The $25 Lip Liner That Our Staff Can't Stop Buying (29)

The $25 Lip Liner That Our Staff Can't Stop Buying (30)

Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (31)Won't transfer off of lips
  • The $25 Lip Liner That Our Staff Can't Stop Buying (32)Offered in a clear shade if you like an invisible lip liner
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (33)Might need to apply liner twice to get full pigment

Urban Decay's waterproof lip liner "does not budge" or "transfer off lips," says GH Beauty Lab Director Sabina Wizemann. She likes its natural matte finish and notes that she uses it to define her lips and "embolden lipsticks."

The brand even offers a clear lip liner, so if you're not usually a lip liner person but want to prevent your lip color from feathering or moving out of place, this option is for you. These formulas have a waxy texture, so "I find the liner needs to be applied twice for a full pigment to emerge," Wizemann says.

Shades available24
Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (35)Makeup artist go-to
  • The $25 Lip Liner That Our Staff Can't Stop Buying (36)Several nude shades available
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (37)Can be drying on lips

Another expert favorite, MAC's lip liner in shade Cork was recommended three times (by both makeup artists as well as Teich), who calls it "perfect for a brown nude lip." Gabbay also raves about the MAC liners, saying she uses them daily on clients. Though Cork is a favorite (Teich loves Whirl for a lighter nude lip as well, shown below), there are a whopping 37 shades available, ranging from vivid magentas and deep plums to beige nudes and pinky mauves. "These are must-haves that have stood the test of time," says Teich. Some online reviewers find the formula drying on lips, though.

Shades available37

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The $25 Lip Liner That Our Staff Can't Stop Buying (38)

GH Commerce Editorial Director Jessica Teich wearing MAC Lip Pencil in shade Whirl.

7

Best Brown

Anastasia Beverly Hills Lip Liner

The $25 Lip Liner That Our Staff Can't Stop Buying (39)

Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (40)Can be used to line lips or fill them in entirely
  • The $25 Lip Liner That Our Staff Can't Stop Buying (41)Creamy and applies smoothly onto lips
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (42)May be difficult to sharpen

Medium skin types, this brown lip liner is calling your name. "Chai is the perfect cinnamon brown base for medium skin types," says Teich. It can be used in different ways: Teich will either line her lips with this and pair it with a sheer gloss, or she'll even use it to fill her lips in entirely. Online reviewers say it's creamy and applies smoothly on lips. However, some note that it's difficult to sharpen due to its square design, rather than round like some other pencils.

Shades available22

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The $25 Lip Liner That Our Staff Can't Stop Buying (43)

Teich wearing Anastasia Beverly Hills Lip Liner in shade Chai, topped with Saie Glossybounce Lip Gloss Oil in shade Bounce.

8

Best Pencil

Tower 28 OneLiner Multi Liner

The $25 Lip Liner That Our Staff Can't Stop Buying (44)

Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (45)Can be used on lips, eyes and cheeks
  • The $25 Lip Liner That Our Staff Can't Stop Buying (46)Good color payoff
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (47)Can be hard to blend on cheeks

A multitasker, you can use Tower 28's liner on your lips, eyes and cheeks, making an already well-priced pencil an even better deal. Use the three-in-one to define lips, line eyes or add a wash of color to cheeks. "The color payoff is really great for a wooden pencil," shares Freedman. "I also love how the shades are the perfect neutral range, and they flatter whatever color lipstick or gloss I use with it." Online reviewers find it a bit difficult to blend out the color on cheeks.

Shades available6

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The $25 Lip Liner That Our Staff Can't Stop Buying (48)

Freedman wearing Tower 28 OneLiner Multi Liner in shade Fill Me In.

9

Best for Dry Lips

Haus Labs Le Monster Lip Crayon

The $25 Lip Liner That Our Staff Can't Stop Buying (49)

Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (50)Includes ingredients to help moisturize lips
  • The $25 Lip Liner That Our Staff Can't Stop Buying (51)Can be used as a liner and a lipstick
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (52)Liner tip isn't very fine and can be difficult to precisely line lips

From Lady Gaga's makeup brand Haus Labs, this moisturizing lip crayon (a lipstick and lip liner in one), impressed our editor with consistently dry lips. "Many lip liners and lipsticks leave my lips feeling and looking dry, so I tend to avoid them," she shares. "But not this one. I used this to line my lips for some definition and loved how soft and supple my lips looked and felt after."

The formula includes ingredients like mango seed oil, which helps nourish and moisturize. Good to know: Because it's designed to be both a liner and a lipstick, the pointed tip is a bit larger than a traditional liner, making it harder to precisely line lips.

Shades available17

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The $25 Lip Liner That Our Staff Can't Stop Buying (53)

Malzahn wearing Haus Labs Le Monster Lip Crayon in shade Mauve Matte.

10

Best Multitasker

Make Up For Ever Artist Color Pencil

The $25 Lip Liner That Our Staff Can't Stop Buying (54)

Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (55)Can be used on lips, brows and eyes
  • The $25 Lip Liner That Our Staff Can't Stop Buying (56)Blends easily
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (57)Should be sharpened between eye and lip applications for hygiene, but does not come with a built-in sharpener

Another convenient three-in-one, Make Up For Ever's liners are widely loved by consumers, experts and celebrities alike, from our experts Wizemann and Sewell to singer Sabrina Carpenter and Olympic athlete Suni Lee.

"It can be applied on lips, brows and eyes," notes Wizemann. "I make sure to sharpen it between eye/lip applications for hygienic purposes. It is one of my most blendable formulas." Wizemann likes traveling with this pencil (she and Sewell love shade Endless Cacao) and uses it as a multitasker to keep her makeup bag uncluttered.

Shades available14

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The $25 Lip Liner That Our Staff Can't Stop Buying (58)

GH Beauty Lab Director Sabina Wizemann wearing Make Up For Ever Artist Color Pencil in shade Up & Down Tan.

11

Best Matte

Makeup by Mario Ultra Suede Sculpting Lip Pencil

The $25 Lip Liner That Our Staff Can't Stop Buying (59)

Pros
  • The $25 Lip Liner That Our Staff Can't Stop Buying (60)Features a built-in brush for blending
  • The $25 Lip Liner That Our Staff Can't Stop Buying (61)Makeup artist-approved
Cons
  • The $25 Lip Liner That Our Staff Can't Stop Buying (62)Formula could be creamier and less drying on lips

Makeup artists trust this lip liner on their clients, so you can trust it too. Created by celebrity makeup artist Mario Dedivanovic, these matte lip liners "glide on smoothly and the tones are so wearable and beautiful," says Gabbay.

The dual-ended liner features a brush on the other side, so you can easily blend and perfect the liner without having to pack a separate tool. Gabbay and Sewell both love the shade Almond, among others. Online reviewers which these were a bit creamier however, this is a matte formulation.

Shades available21

The $25 Lip Liner That Our Staff Can't Stop Buying (63)

Catharine Malzahn

Beauty Assistant

Catharine (she/her) is the beauty assistant at Good Housekeeping, Woman’s Day and Prevention, working closely with the Good Housekeeping Institute Beauty Lab to write science-backed beauty content. She was previously an assistant beauty editor at Group Nine Media and returned to Hearst in 2022 after having held editorial internships at Harper’s Bazaar and CR Fashion Book. Catharine received a B.A. in journalism from the University of Southern California's Annenberg School for Communication and Journalism.

The $25 Lip Liner That Our Staff Can't Stop Buying (64)

Tested bySabina Wizemann

Beauty Lab Director

Sabina (she/her) is the director of the Beauty, Health & Sustainability Lab at the Good Housekeeping Institute, where she has overseen skincare, haircare and makeup testing since 2012. She also reviews applications, substantiates claims and evaluates products for the GH Seal and the Beauty Awards and Sustainability Awards programs. She has a B.S. in chemistry from Ithaca College and more than 16 years of experience working in the pharmaceutical and personal care industries.

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